May and December may be Carol Beales’ busiest months at Galleria Florist, but the days before Valentine’s Day is her busiest week.
The line of men is usually out the door waiting to place orders for flowers, she said and it’s not just for roses. Some opt for tulips, lilies and orchids.
“Men get a bad reputation,” said Beales who has owned the flower shop for 13 years. “They wait in line and talk amongst themselves and it’s the funniest thing. One will buy a bear and another will buy a bear and a balloon to go with their flowers.”
Every year consumer’s head to florists to buy flowers for their significant others for Valentine’s Day. Jenny Scala, spokeswoman for the Alexandria-based Society of American Florists, said there were 224 million roses produced for Valentine’s Day in 2012. Of those roses, more than 80 percent were grown in South America, she said. Scala did not know how many roses were produced for the holiday this year.
With the Valentine’s Day rush approaching, Beales said her drivers will be out delivering all day. She said she always encourages customers to pick up flowers or have them delivered the day before the holiday. That way, Beales said, you can have the flowers on the breakfast table that morning.
“Some times the men’s creativity surprises me,” Beales said. “However, there are some women who will send flowers to men now, too.”