Valentine's Day 2013, by the Numbers

Taking a look at how much the average American consumer is expected to spend and what people are expected to buy.

A CBS News report says 60 percent of people plan to celebrate Valentine's Day this year. 

That number comes from the National Retail Federation, which says the average consumer will spend $130, with 51 percent gifting candy, 36.6 percent buying flowers and 19.7 percent springing for jewelry — $4.4 billion worth. 

The National Retail Federation is the world’s largest retail trade association, which represents retailers from the United States and more than 45 countries abroad. It estimates total Valentine's Day 2013 spending on cards and gifts this year at $18.6 billion.

That's with consumers spending $10.5 billion on a significant other, almost $3.8 billion on gifts for other family members -- and even $815 million on pets.

-- How much do you plan to spend on Valentine's Day? What entertainment plans do you have for Feb. 14? Share your thoughts in the comments below.

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