Super Bowl 46: It's Game Day, So Who Will Win?

Is there a football game Sunday? Well, we're kidding a bit. Super Bowl 46 is more than a game -- it's for the NFL title, and it also is the world's most watched TV program.

• SUPER BOWL VIEWER: The Super Bowl is an advertising windfall for TV. This graphic shows what a typical Super Bowl fan looks like.
• SUPER BOWL COMMERCIALS: Watching the game is as much about the ads as it is the teams. Here is a site that gives a sneak preview of the ads for Sunday's game -- and even news of a Facebook app for voting on the ads.
• HALFTIME SHOW: The halftime show also is an extravaganza. This year, Madonna will perform. So let's revisit some other star-studded halftime performances.
• SOCIAL MEDIA ADVERTISING: Now, social media has arrived as an advertising vehicle. Read how advertisers plan to use Facebook and Twitter to promote their products.
• SOCIAL MEDIA HQ: Speaking of social media, the NFL itself has established a social media command center in Indianapolis for Sunday's game. It will put out such things as traffic info.
• GOT $16K FOR A TICKET?: Tickets? Well, the official Super Bowl website has a link, so presumably you could still buy some. But as a New York Giants fan would say, fuhgeddaboutit. Top price: $16,593. Cheap seats: $2,500. Really.
• GAME STREAMED ONLINE: Who needs a TV? The Super Bowl will be live streamed online and via mobile on nfl.com and the NBC site.
• KEY SUPER BOWL PLAY: This game is a rematch of Supe 42. Remember this key pass from Eli Manning to David Tyree?
• SUPER BOWL FACTS, FIGURES: Which team has won the most Super Bowls? Which is the only team to appear in four straight Super Bowls? Check facts and figures.
• GAME TIME, TV: Oh, by the way, kickoff is 6:30 p.m., NBC.

Compiled by Steve Burns.